AI consulting for small businesses

AI won't do your job for you. Find out what it can actually do.

The Catalyst is where we find the one real problem in your business that AI can genuinely solve, build it with you, and hand you the keys, not a black box.

Book a call →See how The Catalyst works
// problem

The usual reason AI adoption fails: people expect it to work on its own.

Software labelled 'AI' is not an employee, and AI is not only chat. It doesn't decide what matters, judge what's good, or run itself. Left undirected, it just adds noise:

  • too much manual effort still hanging around underneath the AI layer
  • too much back-and-forth with a tool nobody's actually directing
  • too much work living in one person's head, AI or no AI
  • too much inconsistency between whoever happens to be using it
  • too much experimenting without a clear win to show for it
// method

Find It. Build It. Own It.

  • Find It. We don't start with AI, we start with the one real problem in your business worth solving. Chosen together, not "anything you want."
  • Build It. We build it with you, AI doing what it's actually good at (pattern, prediction, speed), judgment doing the rest.
  • Own It. You walk away able to run and extend it yourselves. No dependency, no rented black box.
// promise

What changes by the end of it

  • solved, not theorized about
  • clearer, and clearly yours to run
  • proof that AI can work here, not just in a demo
  • a real answer to "where do we go next"
// vehicle

The Catalyst

The Catalyst is the focused engagement that gets you there. We find one real problem worth solving, whatever shape it takes, a marketing workflow, a custom tool, something bigger, and build it with you so it's proven, not promised.

// what you get

What you get

  • one real problem, identified and scoped together
  • a working solution, built with your team, not delivered to them
  • AI used exactly where it earns its place, and nowhere it doesn't
  • a written account of how it works and why
  • your team able to run and extend it without us
// why different

Why this is different

This isn't a general AI audit or an open-ended "let's see where AI could help" exploration. It's scoped to one specific, already-real problem, chosen up front, fixed, and handed over. If you can't yet name which problem that is, start with a conversation first, The Catalyst works best when the target is already clear.

// proof

Proof points

  • built around a real problem, not a demo use case
  • done with the client, not hidden behind a black box
  • leaves capability with the team, not dependency on the consultant
// best fit

Best fit

  • founder-led service businesses and small businesses
  • agencies
  • lean operations teams
  • any business with one obvious repeated bottleneck, and the ambition to go further once it's proven

Find the one thing worth fixing.

Book a call →See how The Catalyst works